Talentuitive Case Study: Liquified Creative


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# Talentuitive


legal-professional


Intuitive talent solutions for driven professionals


## A flexible identity for an evolving brand.


Talentuitive is a talent acquisition solution firm that is dedicated to introducing well-rounded candidates to desirable employers across a wide range of industries. With a personalized approach and rigorous screening process, their firm stands out as a top-tier service, placing candidates with highly desirable employers.


## BRIEF


Athletes Go Pro (now Talentuitive) approached Liquified, seeking a full brand overhaul to better represent their expanding client and service base in a way that showcased their tailored placement process.


## APPROACH


Our team worked through an in-depth discovery process, focusing on Athletes Go Pro’s unique qualities as a recruitment service. We drew inspiration from their mission and merged two core pillars: talented candidates and intuitive success. The name “Talentuitive” was chosen to embody these qualities, both heavy influences in the development and final selection of the new company name. Subsequently, we developed a logo that paid homage to their initial focus on helping athletes transition into the workforce while also appealing to their broadening candidate base.


## RESULT


Talentuitive: An instinctive recruitment solution


The rebranding effort resulted in a human-centric and adaptable identity, allowing seamless integration into various workforce categories as Talentuitive continues to grow.


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Constructing a New Brand


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